and Campaign

Setup

Monetization

Google Ads

Business Nature

Client Industry

Project Overview

Local

Managed Service Provider

Services Offered

Search Engine Marketing

Location

Brisbane, Australia

Project Started

2019

Increase brand awareness via Display Ads

Generate Qualified Leads via Website Form Submissions

Client's Expectations :

Increase Audience Reach With RLSA & Broad Match Keywords

Remarket Audience With Strategic Ad Content

Target users within 50 km Radius of the Business Location

Acquire Leads via Phone Calls and Lead Form Extension

Our Approach

Created Search Ad, Display  and Local Ad Campaign

Design New Pages for Google Ads Targeting

Build innovative Image Graphics based on Google Guidelines

Targeted Phrase Match Keywords to get Qualified Leads

Implemented Remarketing Tags on the Dedicated Landing Pages

Auction Insights

All Campaigns Overview

Final Conclusion :

Local GMB Listing Reach Improved via Local Ad Campaign

Better ROI observed with time

Qualified Leads Generated via Phone Calls and Website Form Submission

Conversion Rate is Higher than any other Channel

Increased Customer Reach via Display Ad Campaign

Website Traffic Increased by CPC Bidding